The Marketing Engineer Seminar
THE MARKETING ENGINEER: Long-term success begins with the relationships you build today.
Tuesday, October 19, 2010 7:30 a.m. to Noon
The Coast Bellevue Hotel
625 116th Ave. NE, Bellevue
EVENT INFORMATION
This workshop focuses on specific techniques and strategies that engineers can use to develop business for their firms. These ideas have generated hundreds of thousands of dollars for engineering and architectural firms and are designed to benefit both the experienced and novice engineering marketer, especially those who can't find the time to market, really don't like "selling," or want to reach higher and get even more work. Here is what will be covered:
- How to have marketing conversations when there aren't projects
- What to say and do when face-to-face with a potential client
- How to stay positive and effective in this economy
- How to coach others to develop business
- How to set up your firm now to win interviews later
- What the 2010 survey with selection panel members revealed about effective business development activity before and after interviews.
The program is interactive, with useful handouts and ideas to implement immediately. During the session, you will have the opportunity to develop your own realistic plan for marketing.
ABOUT THE SPEAKERS
Karen Johnston, MA, Johnston Training Group, has been customizing skill-based training for engineers and architects for over 25 years in Business Development, Presentation Skills, and Workplace Communication. She understands the mind-set of those who “sell” their time and expertise. Her firm also coaches teams to win interviews, and she has extensively surveyed those who sit on selection panels about how prior contacts and relationships can make a difference. She taught Business Communications for two years in the University of Washington’s MBA Program, and she is a frequent presenter at national conferences.
WHO SHOULD ATTEND
Project Managers, Principals, all professionals who are responsible for bringing in business.
REGISTER & PAY BY MAIL | REGISTER & PAY ONLINE
$195 per ACEC Washington Member by October 5, 2010; $245 after 10/5. $295/$345 per Non-Member.
This program includes a buffet breakfast, served at 7:30 a.m.
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WSDOT SR520 Bridge Tour
WSDOT is preparing to issue a Request for Qualifications (RFQ) in August 2010 and a Request for Proposals (RFP) in late October 2010 for the SR 520 Evergreen Point Floating Bridge and Landings Project. This valuable opportunity will offer interested contractors and consultants a close-up view of the current floating bridge, the interior of the pontoons and an approach structure. Saturday, August 21st, 11:30 a.m. - 12:30 p.m. More Info
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ACEC Washington Golf Tournament
Still room for golfers at the annual ACEC Washington Golf outing at Redmond Ridge. Clean off your cleats and clubs and join other consultants on August 20, 2010 for a day connecting with peers. More Info
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ACEC Washington & Oregon members are gathering at Alderbrook Resort in Union, WA for this year's Fall Conference, September 9-11. More Info | Register
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WSDOT 2010 SR520 Bridge Tour
From David Gitlin, WSDOT:
You’re invited to the 2010 SR 520 Bridge Tour!
The Washington State Department of Transportation is beginning the contracting process for construction of the new SR 520 floating bridge. We would like to invite you to join us on a tour of the SR 520 floating bridge during the weekend when the bridge will be closed for annual maintenance and inspection.
This valuable opportunity will offer interested contractors and consultants a close-up view of the current floating bridge, the interior of the pontoons and an approach structure.
We are preparing to issue a Request for Qualifications (RFQ) in August 2010 and a Request for Proposals (RFP) in late October 2010 for the SR 520 Evergreen Point Floating Bridge and Landings Project. Please mark your calendar with the following date and time:
Saturday, Aug. 21, 2010
11:30 a.m. – 12:30 p.m.
The tour will begin and end in Bellevue
RSVP by replying to this e-mail or e-mail SR520Bridge@wsdot.wa.gov with your availability for this date no later than Aug. 13.
Attendees will receive a confirmation e-mail with more details prior to the tour.
Thank you and we look forward to touring with you!
Visit us at our website: http://www.wsdot.wa.gov/projects/sr520bridge/
2010 Engineering Excellence Call for Entries
ACEC Washington firms were sent the 2010 Engineering Excellence Call for Entries last week to firm representatives. Last year we had over 40 entries, with seven Washington firms competing at the national conference, and two Washington firms winning national Grand Awards.
The Engineering Excellence competition is a great marketing tool that can promote your firm’s services to communities, as well as prospective clients by highlighting the innovative features of your project.
If your firm has not received the Call for Entries booklet, please contact ACEC Washington offices or download the booklet here.
Important dates to remember:
October 1, 2010: Initial entry form due
November 8, 2010: Confirmation of entry and entry fee due
November 29, 2010: Deadline for all materials to ACEC Washington
January 21, 2011: ACEC Washington Engineering Excellence Awards Banquet
Robertson Named ACEC/PAC Champion
Chris Robertson of Shannon & Wilson (2010-11 Chairman of the Board for ACEC Washington), has agreed to also serve as PAC Champion. Chris has been a tireless and effective advocate for legislative involvement and for the PACs for years and he’ll now fill that role in a formal capacity. The role of the PAC champion is primarily to encourage other members to believe and support the PAC. Chris is not a “do as I say” guy, he has been a member of the ACEC/PAC Chairmans Club ($2500) for the last two years, and was a long time Millenium Club ($1000) contributor before that.
The American Council of Engineering Companies Political Action Committee (ACEC/PAC) is the engineering industry’s preeminent political action committee. The sole purpose of ACEC/PAC is to elect candidates to the U.S. House of Representatives and U.S. Senate who support policies and legislation favorable to the engineering industry. ACEC/PAC supports candidates on a bipartisan basis, and is overseen by a committee of PAC Champions representing the state ACEC organizations.
The PAC Champions design and implement a plan to help state Councils achieve their PAC goals through relatively small contributions ($100 per person) from a large pool of donors. Here in Washington, one-half of our total contributions have always come from a handful of major contributors. Chris would like to great reduce that ratio by attracting more contributions from more people, while still encouraging more members to become major donors.
SAME Meet the Chiefs Meeting
Over 200 engineering consultants registered for the annual ACEC Washington/SAME Seattle Post “Meet the Chiefs” on June 22 in Bellevue, one of the largest industry meetings for the organizations. The meeting began with an hour of networking, with consultants connecting with military personnel and industry peers.
Chiefs from around the Northwest and Alaska presented the status of current and future projects in their district. Those presenting were:
Colonel Reinhard Koenig, District Commander, USACE Alaska District; Lt. Colonel Stephen Capps, USACE Portland District; Jerry Johnson, Shore Infrastructure Logistics Center, USCG; Dana Knudson, USACE Walla Walla District; Lt. Colonel Robert Hodgman, Washington Army National Guard; Colonel Anthony Wright, USACE, Seattle District; Commander Glenn Shepard, NAVFAC Northwest.
Much like last year, a common need for the majority of the districts is infrastructure maintenance and upgrades, not necessarily new construction. In many hydroelectric systems, upgrades are taking place, or scheduled, to improve efficiencies and capacity to the power grid.
On the military construction side, area bases are continuing with modernization and fulfilling the needs for the joint bases in the region. Other work includes formally used defense sites (FUDS), preparation for the future arrival of the tanker plane, and area Superfund sites.
If you missed the meeting, presentations are available here.
For federal opportunities, register at the following websites:
http://www.nws.usace.army.mil/
Upcoming ACEC Washington Events
The summer months provide some well-deserved sunny weather here in Washington, and ACEC Washington is capitalizing with some great outdoor events and personal development opportunities. Here’s a snapshot of what’s happening this summer and into the fall.
BBQ At Bill’s – ACECPAC fundraiser, August 13th. Enjoy a homestyle BBQ hosted and served by ACEC Washington’s own Bill Garrity. Reservations are required as attendance is limited.
“The Business of Golf” Clinic and 9-holes, presented by ACEC Washington’s Leadership Development Group and Landau Associates. On August 3rd at Willows Run, join ACEC members at a two hour golf clinic, followed by 9 holes of golf. Attendance is limited.
14th Annual ACEC Washington Golf Tournament at The Golf Club at Redmond Ridge, August 20th. A great time to network and meet peers in the industry. ACEC will offer mulligans to support the ACECPAC, along with prizes and in-game competitions.
ACEC Washington/Oregon Joint Fall Conference at Alderbrook Resort, September 9th-11th. This year’s main session will cover creating and retaining star performers. The resort is filling quickly, register today to get your spot.
Core Competencies for Principals begins its 10th year on September 2, 2010. CCP isn’t only for principals; it’s for anyone looking to capitalize on affordable business training geared specifically for the engineering industry. The class size is capped at 30, so register soon before the class fills up.
Lastly, ticket reservations for the ACEC Winter Social at Seattle Symphony are available. The reservation deadline is October 15; however, last year was a sell-out.
BBQ AT BILL’S – ACEC/PAC Fundraiser
August 13, 2010 – 6:00 p.m. | Garrity House | Directions
This summer enjoy a relaxing and fun evening outdoors to support the ACEC/PAC. ACEC Washington’s own Bill Garrity is hosting a homestyle BBQ. Attendees will be catered to by Mr. Garrity who will be your host, cook, and maître d' for the evening.
ACEC/PAC is our vehicle for political engagement. Government decisions on the issues that affect the engineering industry can have a decided impact on your business and the future success of our industry. It is critical we help to elect policy-makers who understand our concerns. It supports candidates on a bipartisan basis for election to the House and Senate who support policies favorable to the engineering industry. At the national level, our success means that we need every member of ACEC to get involved with our advocacy programs, starting with ACEC/PAC.
Please RSVP before August 1st. Seating is Limited.
REGISTRATION
$100 per person. As this is a PAC event, personal check or credit card (form available here). Corporate contributions are prohibited.